I started blogging only because I wanted people to see whether they are investing wisely in products that they like. Only after I started blogging did I know , that bloggers play an important role in influencing the readers quite a bit.
Why am I saying all this ?
Brands consider us (bloggers) as a positive way of influencing the market & customers and tie up with us by either giving us samples for review or by inviting us for their new launches, so that we can bring them to the notice of the common public.
I was invited to attend the launch of Dunkin Donuts in Phoenix Mall,Chennai and I must admit it was the most brilliantly organized event. In India, food has always been a mode of showing love and definitely Dunkin Donuts fed us si much that I think I needed to run around the mall at least 10 times to burn the calories.
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Dunkin donuts Chennai launch event arrangements in Phoenix Market City |